Marketing

How to market a small law firm using Yelp

2018-07-31T13:15:00-06:00February 9th, 2017|Marketing, Small Law Firm|

Market a small law firm using the right social media tools If you're using social media and a website to market your law practice, you're doing great work. However, if you're not also using the website Yelp as part of your online marketing arsenal, you're missing out. Yelp is an extremely popular way to search for local services, [...]

Independent Law Marketing

2018-07-31T13:15:00-06:00January 4th, 2017|Independent Law Practice, Marketing|

Independent law marketing: Enhance your online presence As a lawyer, you understand hard work. It has taken years to arrive where you are, from law school to years logged at a firm. Solo practitioners understand the additional pressures associated with independent law marketing and winning new business. As you prepare for the new year, consider [...]

Social media for lawyers

2018-07-31T13:15:06-06:00June 30th, 2016|Independent Law Practice, Legal Resources and Articles, Marketing|

Independent lawyers can benefit from social media The use of technology and social media can play an even bigger role for independent lawyers than in larger firms. According to the American Bar Association, 73 percent of individual lawyers use LinkedIn as a social media platform, with 25 percent of survey respondents claiming to recruit clients [...]

Marketing independent law practice

2018-07-31T13:15:06-06:00June 14th, 2016|Independent Law Practice, Marketing|

Independent practitioners must make marketing a priority There are a number of benefits to operating as a solo practitioner as opposed to taking the traditional route of working in a major law firm. For one thing, you will be able to "get your hands dirty" earlier than you otherwise would. You will never have to work [...]

Building your independent law business

2018-07-31T13:15:07-06:00March 2nd, 2016|Co-Working for Lawyers, Independent Law Practice, Legal Resources and Articles, Marketing, Solo Law Practice|

Work networking and marketing into your schedule In order to have a fulfilling and successful career as an independent lawyer, you need to learn how to utilize develop relationships and build your business. Use these tips to start building your independent law business: Use free time to network You will be working hard to get your business [...]

Visibility as an independent lawyer

2018-07-31T13:15:08-06:00December 3rd, 2015|Independent Law Practice, Legal Resources and Articles, Marketing, Solo Law Practice|

Marketing your law practice is key to building business The law industry is seeing a new era of solo lawyers as compared to the old era of "big law" and, with that shift, we see more independent lawyers looking to master their own marketing. Marketing a solo law practice does not have to be difficult. However, it [...]

Social media and your law practice

2018-07-31T13:15:09-06:00November 18th, 2015|Independent Law Practice, Marketing, Solo Law Practice|

Creating a positive brand using social media For many aspiring lawyers, social networks mean everything. In starting an independent law practice, social media can be a gateway to building clientele and a strong personal and professional network. Unless the settings are private, anyone can view your social media account activity. Twitter, Facebook, LinkedIn, Google+, Instagram, [...]

Using LinkedIn for law marketing

2018-07-31T13:15:09-06:00October 15th, 2015|Independent Law Practice, Legal Resources and Articles, Marketing, Solo Law Practice|

Building your network and reputation as an independent lawyer Social media has changed the way many people do business, and there is no better way to interact online with other professionals than using LinkedIn for law marketing. Testing the waters When you make the decision to start your independent law practice, one of your first tasks [...]

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