Legal Marketing

Why lawyers should blog

2018-07-31T13:15:15-06:00January 28th, 2015|Legal Marketing, Solo Law Practice|

Blogging should be part of a lawyer's marketing strategy Many people will turn to the Internet for answers to their legal questions, and that is why blogging for lawyers is so important. Lawyers who blog have the ability to capture the attention of potential clients who are looking for legal resources. Legitimacy Lawyers must establish themselves as [...]

LinkedIn for lawyers

2018-07-31T13:15:16-06:00January 21st, 2015|Legal Marketing, Legal Resources and Articles, Solo Law Practice|

Using social media to establish credibility as a solo lawyer LinkedIn, the professional social media network that’s been growing steadily for the past few years and now boasts more than 300 million users worldwide, has become a popular option for jobseekers and networkers alike. For business owners, such as solo lawyers, it can be an [...]

How lawyers use social media

2018-07-31T13:15:16-06:00January 14th, 2015|Legal Marketing, Legal Resources and Articles, Solo Law Practice|

Social media marketing and your law practice As a lawyer, you need to prove to your potential clients that you are trustworthy and knowledgeable and that you care about them. These tips for social media marketing for lawyers will help you demonstrate your skills and integrity. Share Recent Court Case News – Provide your clients with news [...]

Keeping tabs on technology

2018-07-31T13:15:16-06:00December 17th, 2014|Legal Marketing, Legal Resources and Articles, Solo Law Practice|

Tools for solo lawyers As you wind down your firm’s calendar year, now is a good time to review the technology and tools you use to do your job. Below are some resources that can help you manage your law business more efficiently. Law practice management software Several software options are available for law practice [...]

Blogging for Lawyers

2018-07-31T13:15:16-06:00December 17th, 2014|Legal Marketing, Solo Law Practice|

Blogging for lawyers: The importance of regular online communication for solo attorneys. If you’re looking to build a rapport with your client base, show off your expertise in a particular legal area and add a little personality to your practice, consider starting a professional blog as part of your website. A blog is an essential [...]

The Do’s and Don’ts of Social Media Marketing for Lawyers

2018-07-31T13:15:16-06:00December 9th, 2014|Legal Marketing, Legal Resources and Articles|

A quick lesson on the best practices for social media marketing for lawyers. Social media has become a major marketing tool across all industries - some would argue that it's the marketing tool. Naturally, attorneys has been embracing social media marketing as well. After all, it's where clients spend their time, and it offers plenty of targeting options to [...]

Standing out as a solo lawyer

2018-07-31T13:15:16-06:00November 19th, 2014|Legal Marketing, Legal Resources and Articles, Solo Law Practice|

As a solo law practice, you have some advantages over bigger law firms One of the most daunting aspects of launching a small business, such as your solo law practice, is the reality of competing with the larger businesses in your market and field. Those larger businesses – big law firms, in this case – [...]

Personal Branding for Lawyers: Building Your Online Reputation

2020-03-09T22:13:39-06:00October 1st, 2014|Legal Marketing, Solo Law Practice|

Supercharge your referral network by combining traditional networking with modern tools Building a strong referral network takes time and diligence. It requires a great deal of professional networking, backed by of exemplary client service. There are no short cuts to doing this the right way. However, in today’s Internet-driven, social-media-intensive business environment, solo lawyers and [...]