Market a small law firm using the right social media tools If you're using social media and a website to market your law practice, you're doing great work. However, if you're not also using the website Yelp as part of your online marketing arsenal, you're missing out. Yelp is an extremely popular way to search for local services, [...]
Use various methods to build awareness of your law practice and your brand A traditional view of the legal profession holds that lawyers are members of an elite class, well placed in society. As such, many believed that lawyers were not permitted the more crass forms of self-aggrandizement, among which is advertising. The history of [...]
As a solo law practice, you have some advantages over bigger law firms One of the most daunting aspects of launching a small business, such as your solo law practice, is the reality of competing with the larger businesses in your market and field. Those larger businesses – big law firms, in this case – [...]
